Hi everyone,
Like we discussed last night at Helen’s we should focus on making firm commitments to our Think Tank movie choices in the future and get the advertising process down. So here are some of my thoughts on the matter. The goal should be to develop a process that uses the groups time effectively while producing good attendance at the screenings. There are a lot of electronic forms of advertising out there and it would maybe be best (least effort most results) if we consistently produced a standard package and emailed out to an advertisers distribution list.
The standard package might include the poster graphic, the movie graphic with think tank banner, a description of film/time/location, link to the trailer (maybe on our website)
Some ideas for a distribution list;
-Fernie fix (printed) - Deadline?
-Fernie fix (e-fix)
-Ourfernie.com
-Facebook network
-The ALL mailing list
-Fernie.com?
-Vogue theater markee (if we screen it there)
-The printers (for postering)
-ALL members
We could divvy up the roles;
-Arts Station chair setter upper/team
-Apres discussion facilitator
-Graphic design for poster and movie graphic
-Advertiser distribution list mailer person
-Movie selection and prescreening committee
I liked how last year we had the posters that grouped pre and post New Years movies together, it reduced the need to actually go out and do postering from like 6-8 to just 2.
Maybe in the future attendees could donate time hours to ALL for attending the screenings
Please add your thoughts or bring them to the next meeting.
Long live Think Tank Cinema!
D